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OnBouge

How OnBouge works

A local-life platform in the service of residents, and a fair club for shopkeepers and craftsmen — a single partner per town and per trade, details never resold, without paying fortunes to the web giants.

OnBouge TV — OnBougesmart channel →
📅 Agenda

Things to do nearby

See what's on →

🗞️ Classifieds

Between neighbours

Classifieds →

📣 National advert

Your brand across the whole site

One advertiser at a time. →

🟠 Sponsor slot AVAILABLE · OnBouge

Your brand here

Local visibility. →

⭐ Featured

💡 Where the idea comes from — a story that starts in 1990

PRO en VUE — the professionals' shop windows
The 80s

First steps in programming

Humberto learns to program in BASIC, with his first instructions: PRINT, INPUT, RND, RUN. First on an Oric then an Oric Atmos, next an Amstrad, a Commodore, an Amstrad that already looked like a PC, and finally Commodore's first PC laptop, with a backlit screen already showing a little colour. It still switches on today.

1990

The neighbourhood newspaper

Humberto starts a neighbourhood newspaper project: telling local life, giving space to the shops next door. The project doesn't come through — but the idea never leaves him again.

The common thread

Business communication… and shared footfall

Always that strong taste for creating communication for businesses. And a simple intuition: using one shop's footfall to bring customers to another — shopkeepers recommending each other, instead of each fighting in their own corner.

2004-2005

Pacy-sur-Eure — Kiendo and the town in 3D

Humberto joins Kiendo, the small 3D imaging company run by Laurent and Yann. The idea: a 3D town you stroll through where, walking up to a shop, you step inside — long before Google Maps. Already local advertising that does not depend on the giants of the time, the Yellow Pages and Google. Humberto sells a few websites, not enough to keep the venture alive: they each go their own way. The whole story →

The CNAM & PRO en VUE

The project takes shape… too early

To leave the removals trade — very seasonal — and devote himself to business communication, Humberto presents this project to the CNAM's « Small business entrepreneurship » programme: dynamic business-card displays regularly restocked, where everyone leaves with a local professional's card (the « PRO en VUE — the professionals' shop windows » display). The project starts, a few displays are installed — for free. But building the website was then too expensive: two engineers try, without much success. Removals call him back, and he stays.

Today

Trained in new technologies, backed by AI

Humberto trained in new technologies and built his own tools. He committed to complex sites to build, without the technical means of old — he found them thanks to artificial intelligence, which helps him build this site and other online services. Taken up again in 2025 with his own means, after months of intensive work: OnBouge is here — to help shopkeepers grow without losing their shirt on communication.

The neighbourhood newspaper of 1990 speaks here, today — at the scale of every municipality.

🏗️ The work in numbers

What OnBouge represents today, measured on our servers on 01/10/2026.

309,478lines of code
8,580recorded versions of the code
425data tables
61 millionrows of information
168automated tasks keeping it up to date
1,368photographs

This database is protected by the database maker's right (EU directive 96/9/EC). Any bulk extraction or re-use is prohibited.

1

For residents — everything is free

Every municipality has its page: trusted shops and craftsmen, events agenda, practical life, town-hall procedures, and a unique watercolour. You discover your city, you contact professionals directly.

2

For professionals — the club, fair version

  • ✓ A single partner per town and per trade — no forced competition, you are the reference for your trade in your sector.
  • ✓ Your details are never resold.
  • ✓ A fair price — not the huge sums demanded by the big platforms.
  • ✓ Real statistics (views, clicks, impressions) to measure your visibility.
3

First in your trade: €1.99 the 1st month

You list your business, you see how it goes, no commitment. If it suits you, we carry on.

🚀 Special for company founders — 3 months for €1.99

Just founded your company? We support you at the start: 3 months for €1.99, starting from your payment.

  • One place per trade and per town: if yours is free, it is yours.
  • You appear in the municipality of your registration if it is already on OnBouge; otherwise, in the nearest covered municipality.
  • A real boost for your first customers, at the hardest moment.

🏛️ Your Chamber of Commerce and Trades

To find your way, we show the Chamber of Commerce and Industry (CCI) and the Chamber of Trades and Crafts (CMA) your municipality depends on — useful at registration time and for procedures. All the entrepreneur information France & Portugal →

★

Backed by Élan-Entreprendre — 1% given back

OnBouge supports local initiative: 1% of profits goes to the association Élan-Entreprendre. Each municipality's pages are run by local managers — a real role, which can be paid: run your city's page and earn an income →

🚀 Just founded your company?

Enjoy your 3 months for €1.99, starting when you pay. Fill in your details, we take care of the rest.

Already established (not a founder)? Simply list your business →

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